Prime Beauty is the prime destination for women 40+ in their prime - we deliver beauty tips and advice for women of all ages.
LUSH is passionate about protecting the world’s oceans. On May 13th, they are launching a limited edition bath bomb called The Mermaid, with all sales being donated to Sea Shepherd Conservation Society to further their good work. This gorgeous blue bath was bomb inspired by “The Mermaid Song” written and performed by artist Ysanne for “The Coldwater Project” album. The Mermaid bath [...]
A bright, white smile can make you look up to ten years younger and Crest and Oral B Pro Health for life can help! A MORE magazine Fierce and Fabulous Winner, this new line of products defends against the dental conditions we baby boomers face. The unique formula specifically addresses the tooth sensitivity, tender [...]
As a beauty blogger, it’s part of my job to seek out brands that use the latest technology to create effective, reasonably priced anti-aging products that I can recommend to my readers. I was thrilled to be able to try Olay Regenerist Micro-Sculpting Cream ($25), a MORE magazine Fierce and Fabulous Product Winner is [...]
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You may remember I started taking the skincare supplement Imedeen® Time Perfection last year right after Thanksgiving. I’ve used the supplement for 12 weeks and am ready to report my results, but first let me refresh your memory about what Imedeen® Time Perfection is and how it works. Imedeen® Time Perfection goes beneath the epidermis–all the way down to the dermis, [...]
Each new year causes us to reflect on what we would like to do differently. I don’t actually make resolutions anymore, because I find they don’t last. Instead I am going to make a commitment to take care of myself from the inside out. This will include eating “cleaner,” way less fast food and more [...]
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As you can imagine beauties I have tried an enormous amount of skincare products. Some work better than others and some work better on specific skin types, but they ALL work on the outer most layer or epidermis of our skin. Wouldn’t it be absolutely amazing if something could work from the inside out? Going [...]
Women make up 40% of American hair loss sufferers and yet the issue continues to be thought of as a strictly male condition. Over the years, women have tried a range of strange approaches to make their hair thicker and fuller, from huge curlers, to blow drying their hair upside down, to use of harsh [...]
My good friends at Reviva Labs have generously offered to provide 6 months of giveaways for Prime Beauty readers. I can’t stress enough how much I love this brand! They have effective products backed be cutting edge science that are reasonably priced! I know, amazing, right??? I must apologize beauties, I have been travelling [...]
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