Prime Beauty is the prime destination for women 40+ in their prime - we deliver beauty tips and advice for women of all ages.
Give me inexpensive waterproof eyeliner or give me death! Or at least maim me a bit. Okay, so maybe I am slightly over dramatic, but H E double hockey sticks, I want an eyeliner that can last through heat, humidity, sweat, allergies and maybe a dip in the pool. Eureka, I’ve found it–Rimmel ScandalEyes Waterproof [...]
INGLOT, the brand that brings you brilliant and affordable cosmetics has two new products launching this month. INGLOT ‘s new Colour Play Eyeliner ($12) are available in 6 vibrant shades: #201(orange) #202(fuchsia) #203(purple) #204(aqua) #205(blue) #206(green) These are creamy and long lasting and are retractable and have a built in sharpener. The Satin Rainbow Eye Shadows ($8) [...]
How utterly adorable and practical is this? A mascara “wardrobe” is just what every girl needs! The kit comes with three different brushes for three different lash looks–genius! Create your own lash look with the three-in-one conditioning formula with Carbon Black finish and a choice of three brushes–one to define, curl, and volumize. The [...]
There is already lots of buzz around Baz Luhrmann’s re-make of the movie “The Great Gatsby.” I’m sure we’ll seeing jeweled headbands and flapper dresses soon. The classic “Bob” hairstyle is a classic, but now everyone will have one. Luckily I have a sort of Bob already so hey, add a headband and I’m there! Ummm, [...]
I was in a hurry yesterday and forgot to put my eyeliner on. As I took a last look in the mirror before departing for work, I was astounded at how nekkid I looked! My eyes looked old and tired. I looked ‘unfinished’ somehow, not polished how I like to look. That’s why I’m a [...]
Doesn’t Emma Watson look adorable? Adorable but not childish…adorable and fun…adorable and fresh…and pretty…and springy. That’s exactly what I love about Lancome’s Spring 2013 Collection, it’s fresh and pretty with a fun and flirty twist! “What lies at the heart of the In Love Collection is a woman who loves who she is, who knows [...]
Everyone knows how marvelous Make Up For Ever’s Aqua Eyes eyeliners are and if you don’t where the h*ll have you been? These long lasting budge-proof, waterproof eye pencils are smooth, pigmented and have reached iconic status for the high performance and ginormous variety of colors. The Make Up For Ever Limited Edition Holiday Aqua Eyes Collection ($36) includes: #Ol Mat Black (full size) #2L Pearly Brown [...]
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