Prime Beauty is the prime destination for women 40+ in their prime - we deliver beauty tips and advice for women of all ages.
It’s been quite a while since I’ve done a Splurge vs. Steal post and it’s long overdue. This is the first I can remember where the splurge wins! First let’s talk about the steal-L’Oreal True Match Super Blendable Crayon Concealer ($8.95). True Match Super Blendable Concealer has been repackaged as a crayon instead of a tube [...]
Most of us like to change up our makeup routine in the summer. I’d rather spend more time outdoors than making up my face, but like the demanding and vain woman I am, I still want to look my best–I know you understand. So, inevitability I switch from my regular foundation to a tinted moisturizer. Now, [...]
Last week a reader emailed to ask a question about brows. She had to have stitches above her eye and wanted to know what product/products to use to simulate brow hair and instructions on how to achieve a natural look. My answer is coming up, but that question gave me the idea for this post…beauty problem solvers. [...]
This pretty pink primer (say THAT three times) is just what the makeup doctor ordered for oily, crepey eye lids. Launched on QVC in December, Tarte Smooth Operator is a heavy duty primer that acts to cement eye shadow on your lids–really it’s THAT strong! The two other eye primers I regularly use–Urban Decay Primer Potion and [...]
Makeup made from food? Wha…wha..what? When 100% Pure Cosmetics contacted me to try some of their products made from fruit and vegetable pigments, I was intrigued and excited to try cosmetics made with fruit! I imagined them to smell yummy. 100% Pure cosmetics contain no synthetic chemicals, no artificial fragrances, no chemical preservatives, no stripping detergents, no petro chemicals or any other toxins. I like to use [...]
Wow beauties, the last few months have been jam packed with new and glorious discoveries! Here a few real standouts: Laura Geller Real Deal Concealer–A heavy duty concealer without the heavy duty look. This gets rave reviews on QVC so I wanted to give it a try myself. Good news, it’s really as great as [...]
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