New! Tarte Park Ave. Princess Gel Bronzer and Cheek Tint


Press Sample


New for Summer 2013, Tarte has an array of temporary bronzing products:

  • Prime, Shine and Define Tarte To Go Kit ($12)
  • Park Ave. Gel Bronzer and Cheek Tint ($32)
  • Rainforest Glow Maracuja Waterproof Body Bronzer ($34)

Today I’m going to talk about the new Park Ave. Gel Bronzer and Cheek Tint ($32). I was really excited to try this because I absolutely adore the powder version but as I age I prefer to use liquid products when I can get them.

Park Ave. Gel Bronzer and Cheek Tint is dubbed an “innovative 2-in-1 complexion enhancer to give you the perfect balance of sun kissed bronze and healthy flush.” It’s formulated with Tarte’s maracuja oil to deliver a high dose of essential fatty acids and vitamin C to hydrate the skin. While these are great additions to the formula, this gel simply did not work for me. The color straight out of the tube is way too deep and has an burnt orange/terracotta tint that does not work with my fair skin. I had to wash it off and start over. I then added my Neutrogena Rapid Tone Repair Moisturizer SPF 30 (review coming soon), which is white and that helped, however I still feel the color looks unnatural on my skin. The other thing I did not like about this gel is that is seems to “cling” to the dark spots on my face, making them appear darker. That may not be the product’s fault, it may be that any gel formula would do the same, I don’t really know at this point. The bronzer is matte and for once I actually wish it had just a touch of shimmer for some dimension–it looks very flat on my face.

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Good thing the blush is a shimmery, pearly peach shade that helps to add a bit of life to my face, but I feel it emphasizes pores as well. It applies well and does indeed create a natural flush that looks like you’ve been on a mini island vacation. I say mini because it’s not too dark or sunburned looking,  just a healthy sun kissed look.

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Overall: Park Ave. Gel Bronzer and Cheek Tint does have a great formula. The addition of the maracuja oil saves skin from look dry, cakey and settling into creases even though it is a matte finish. Skin looks dewy and fresh–in fact I probably needn’t have added a moisturizer.  I love the powder version so much I thought I would get the same result, but sadly that wasn’t the case for me.  It could be this bronzer is better suited for darker skin tones, or for those that want a deeper tan. I would love to hear a review of someone with a darker skin tone than me. Me thinks this is made for younger women!


Press Sample
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  1. Hmmm, I don’t think this would be the best match for me either.

  2. I think this product works better on younger skin. I have the blush version and I liked it but my nieces loved it. That unlined skin looked better in it than mine.