Makeup Wars $30 Face of the Day Challenge!

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This week our makeup warriors are presented with the challenge of creating a full face of makeup for only $30. Drugstore makeup has really evolved in the past few years so that is where I concentrated my shopping efforts. With only $30 to spend, I did have to skip face and  eye shadow primer, but that’s really all I had to give up. I purchased most of these products at Walmart; they have the cheapest regular price makeup in town, however when there is a sale, I shop at Rite-Aid, Walgreen’s and Fred Meyer also.

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Here’s what I used for my under $30 Face of the Day: Maybelline FIT Me Foundation ($4.44 (on sale, regular price 4.99) – what a surprise! This is a fab foundation, especially for the price! It spreads well, doesn’t sink into lines and has a satin finish. The coverage is sheer; my freckles show through but it still evens out my skin tone. I purchased Shade 120-Classic Ivory which is a little light for me, however it still works.

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e.l.f. Concealer ($3) – concealers are one product I don’t like to skimp on because I need it so much! This stick concealer from e.l.f. is okay but I definitely prefer my IT Cosmetics Bye Bye Undereye or tarte Maracuja Creaseless Concealer.

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Milani Brow & Eye (on sale $4.97 reg. price $6.97, I had a $2 off coupon) – I purchased this in Natural Taupe/Vanilla. One end is a highlighter I use under the brow bone, the other end I used as an eyebrow pencil. I think the taupe end is too soft and creamy for the brow and the shade was brown not taupe. I’m disappointed in this product, I’ll have to continue to look for a good drugstore brow pencil option. Milani Bella Eyes Gel Powder Eyeshadow ($3.99) – for this everyday look, I chose #22 Bella Gold. These eyeshadows are amazing! They are very pigmented (I didn’t need a primer), smooth and creamy. They perform like much more expensive brands. You HAVE to try these! Available in 20 shades.

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Maybelline FIT Me Blush ($4.44) – I chose Medium Coral and really love the shade, it’s perfect for my skin tone. The colors are divided into 3 groups: Fair, Medium and Dark to help you choose the right shade for you. I do think this blush is less pigmented than higher end brands; for me that just means 2-3 swipes with the brush instead of one. I’m glad I discovered this!

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CoverGirl LashBlast Clump Crusher Mascara and Perfect PointPlus Eye Pencil ($5.99) – I love Clump Crusher mascara, read my full review here! This special value package came with a black eyeliner–awesome deal!

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NYX Butter Gloss ($3 reg. price $5) – I received one of these in an IPSY bag and fell in love with it so I purchased a few more when they were on sale at Ulta for 25% off. Butter Glosses are non-sticky and melt into lips while provided rich color. Apple Strudel is a pale peachy pink that makes a great everyday color.

NYX Butter Gloss

This was such a fun challenge, my total came to $29.83! One more look: 

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Let’s see what the rest of our Makeup Wars bloggers came up with!

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  • Gouldylox

    I have the same Milani eyeshadow. It’s so pretty!!! (have you tried it wet?

    • cindy

      Not yet but I will!

  • Brooke @ Blushing Noir

    The Maybelline blush looks so pretty!

    • cindy

      It’s really nice and the pigment is good. The coral is a new shade.

  • Phyrra

    Love your looks!

    • cindy

      Thanks, Courtney!

  • Allison@neversaydiebeauty

    Nice job! I’ve always wanted to try the Maybelline Fit Foundation: for $4.99, why not

    • cindy

      I’m really impressed!It’s sheer but perfect for summer!

  • Amber

    You look so pretty! I have to get the gold Milani shadow. It’s so pretty! I have one, and it’s a light shade that it just kind of “meh” but I’ve heard the darker shades are better. I love the butter glosses too. That coral blush is so pretty, I must look for it!

    • cindy

      I had such fun shopping for this look!

  • BeautyJudy

    This face of the day is so natural! I love that blush, I need to check that out!

    • cindy

      It’s pretty darn good for $4.44 and nicely pigmented!

  • Jamie @ Makeuplifelove

    Beautiful look. I love that Maybelline FIT foundation and am loving the NYX lippie on you. Gorgeous look and I love that it was all under $30.

    • cindy

      If you shop sales and use coupons, it’s totally doable!


    Love all your picks and the results, drugstore makeup is definitely so much better than it used to be.

    • cindy

      For sure!

  • XO, Noelle

    That foundation looks amazing on you!

    • cindy

      I’m impressed with it and for only $4.99!

  • Cosmetics Aficionado

    Pretty look! And I love the Milani Bella Eyes shadows

  • Destany

    I love this look! especially that lippie. It looks so great on you.

    • cindy

      Thanks, the NYX Butter Glosses are great!

  • Eugenia

    I need to try that ELF concealer!

  • Christa aka Perilously Pale

    I LOVE Clump Crusher!

    • cindy

      Me too!

    • cindy

      It’s fab!

  • Retrodiva

    Clump Crusher and the NYX Butter Gloss are both fantastic products! I love your look!

    • cindy

      True dat!

  • Miranda

    Glad to see the Bella Eyes!

  • Nidia – Lit From Within

    Wow, you nailed the price! lol. I want to try the Milani Bella shadows, but I’ve only seen one display, and it was wiped out! Great look you created. Love the light lippie with the look!

    • cindy

      I only have one store that carries Milani and it was pretty much wiped out too, but I found the last gold shadow!

  • Brittany

    I just can’t get enough of your beautiful face and…those lashes!

    • cindy

      Oh pish!

  • Justina

    I love the way this turned out and think it’s funny that you JUST made it for the price lol

    • cindy

      I know I wouldn’t have made it if not for sales and coupons!

  • Kate from Seduced by Beauty

    What a great selection of products that look beautiful on you. There is absolutely NO way that I could do this challenge for this price in Australia. The Maybelline Fit Me foundation is $18.95 here!! I can’t believe that it is only $4.99 for you. We get royally ripped off here.

    • cindy

      Oh no, that’s a bummer. Sorry!

  • Sheila

    It really is amazing how far drugstore cosmetics have come in recent years. I love the NYX butter glosses.

    • cindy

      Me too, they’re great and def budget friendly!

  • Kath TheFabZilla

    Good job for not exceeding your budget. I enjoy reading everyone’s final looks.

  • Leelo R

    I have to try Maybelline FIT Me Foundation.

    • cindy

      I can’t believe it’s so cheap!

  • Laura My Newest Addiction

    Fabulous picks girl!

  • Anastasia

    That is a great look on you!

  • Honeygirlk

    Great job. I love the picks you chose 😉

    • cindy


  • Kimmi @ The Plastic Diaries

    A great choice of products.

  • Carleen

    I love the Nyx glosses. That shade is really nice.