Prime Beauty is the prime destination for women 40+ in their prime - we deliver beauty tips and advice for women of all ages.
bareMinerals is adding 42 new permanent lip shades to their Marvelous Moxie line this month including lipstick, lipgloss and lipliners. Coverage ranges from full to sheer with vibrant to-die-for shades. Love me some Moxie! When I worked in the buying office of a major department store, the President of the company once told me I [...]
Vitamin C has proven to be a valuable weapon in the battle of aging. If you’re not using a vitamin C serum in your skincare routine, you may want to think about adding this powerful anti-aging ingredient. Vitamin C benefits the skin in two important ways: It is essential for the synthesis of collagen, a [...]
This week Deb of No Nonsence Beauty is hosting Fashion Flash! Get ready for summer with these informative posts from our Glam Squad! Pin It
As an over 40 beauty blogger I talk a lot about aging and ways to help prevent and/or lessen the affect. Have you noticed there are precious few anti-aging products for hair? I sure have and you can believe that aging effects our fabulous tresses as well as our faces. I’m noticing grey’s of course [...]
The cheeky bath and body brand Soap and Glory has recently released a new lip product– Sexy Mother Pucker Gloss Stick ($16). Lip crayons are more popular than pics of of Kim K’s baby bump this season and Soap and Glory hit on a winner! The “Buzz free” formula promises fuller, plumper lips without the tingle or burn along [...]
This weeks battle is over the best skincare mask. I have two I’d like to enter into this skirmish–one expensive luxury mask and one inexpensive exfoliating mask. To see what the rest of our bloggers chose, click on the “last” and “next” mask icons above. If your winter skin is crying for a little moisture [...]
A bright, white smile can make you look up to ten years younger and Crest and Oral B Pro Health for life can help! A MORE magazine Fierce and Fabulous Winner, this new line of products defends against the dental conditions we baby boomers face. The unique formula specifically addresses the tooth sensitivity, tender [...]
2013 is quickly becoming the year of the “cosmetics crayon.” Nearly ever brand has an eye shadow or lip crayon or pencil. From pricey high-end lines to drugstore brands, crayons and pencils abound. The awesome bloggers are always on trend, so this weeks challenge focuses on the best cream or eye [...]
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