Makeup made from food? Wha…wha..what? When 100% Pure Cosmetics contacted me to try some of their productsÂ made fromÂ fruit and vegetable pigments, I wasÂ intrigued and excited to try cosmetics made with fruit!Â I imaginedÂ them toÂ smellÂ yummy. 100% Pure cosmeticsÂ containÂ no synthetic chemicals, no artificial fragrances, no chemical preservatives, no stripping detergents, no petro chemicals or any other toxins. I like to use natural products whenever I can and these products fit the bill.
I was sent the Fruit Pigmented Tinted Moisturizer with SPF 20 in white peach.Â This is very sheer coverage–too sheer for me. I need some coverage for a bit of redness around my nose and on my chin and 100% Pure Tinted Moisturizer didn’t do the job for me, in fact I ended up applying my foundation over this and basically just using it as a moisturizer. Had I had the next darkest shade, I still think the coverage would be much too sheer for me. For that reason, I doubt thisÂ will be appropriate for us over 40 women. Available in 5 shades and retails for $32.
Fruit Pigmented Brightening Concealer with SPF 20 was notÂ impressive. The consistency is very very thin, therefore it does notÂ conceal. In addition, when used under my eyes, it had a tendency to settle in my fine lines. That being said, it made a nice brightening pen. I used it dabbed lightly on the inner and outer corners of my eye, above my lip on the cupid’s bow and above my eyebrows to give a lift to my eyes and the brightening effect was visible. Available in 5 shades to match the foundation and retails for $16.
Â Fruit pigmented mascara is 100% natural and 100% vegetarian.Â Â Formulated with black tea pigments,Â lash conditioning ProVitamin B5, Vitamin E, Oat and Wheat protein conditions for healthier lashes.Â This is supposed to be water and smudge resistant. My take? This mascara is okay. It gives my lashes a natural look and feels nice. It is NOT water or smudge resistant, in fact it’s smudges slightly under my eye cream. Available in Black Tea, Blackberry, Blueberry, and Dark Chocolate for $18.
Bottom Line:While I love the idea of 100% natural fruit pigmented color cosmetics, regretablyÂ theyÂ just don’t perform as well as they should, especially for the price. In the end, I usedÂ the products for something other than what they were intended for. Â If you are committed to buying natural, 100% vegetarian beauty products and don’t mind a little less than stellar performance, you mightÂ want to give 100% Pure Cosmetics a try.